Listings look best with photos at least 2000 pixels wide.
Fine-tune the thumbnail for your listing. It's what shoppers will see first in search.
Video
Bring your product to life with a 5 to 15 second video—it could help you drive more sales. The video won't feature sound, so let your product do the talking!
We know that shoppers are more likely to purchase an item if the listing includes a video. Cha-ching!*
*Based on a July 2020 analysis of over 5 million buyers, comparing the purchasing behavior of those who were shown listing videos to those who were not.
Film wearable items on a model or show a functional item being used.
Adjust your settings to record high resolution video—aim for 1080p or higher.
Crop your video after you upload it to get the right dimensions.
We know that shoppers are more likely to purchase an item if the listing includes a video. Cha-ching!*
*Based on a July 2020 analysis of over 5 million buyers, comparing the purchasing behavior of those who were shown listing videos to those who were not.
Listing details
Tell the world all about your item and why they’ll love it.
Include keywords that buyers would use to search for your item.
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This item is handmade
Type a two- or three-word description of your item to get category suggestions that will help more shoppers find it.
Shoppers will find this item in all of these categories:
Jewelry
Necklaces
Pendants
Type*
Start with a brief overview that describes your item’s finest features. Shoppers will only see the first few lines of your description at first, so make it count!
Not sure what else to say? Shoppers also like hearing about your process, and the story behind this item.
Preview listing as a Google search resultShow preview
A production partner is anyone who’s not a part of your Etsy shop who helps you physically produce your items.
Inventory and pricing
Remember to factor in the costs of materials, labor, and other business expenses. If you offer free shipping, make sure to include the cost of shipping so it doesn't eat into your profits.